By Allison Goldberg
Today’s goodies bring us more news of urban gardens (listen up, fellow New Yorkers!), how discarded medical supplies can change lives around the world and another study substantiating our goodpurpose data. Enjoy!
“Britta Riley wanted to grow her own food (in her tiny apartment). So she and her friends developed a system for growing plants in discarded plastic bottles — researching, testing and tweaking the system using social media, trying many variations at once and quickly arriving at the optimal system. Call it distributed DIY. And the results? Delicious.”
An article from CNN takes a look at some amazing nonprofits and individuals– such as Doc2Dock, MedShare and CNN Hero Richard St. Denis– that are helping people around the world get the medical supplies and care that they need.
“Just 28% of consumers think the corporate world is working hard enough to solve social and environmental challenges, and customers are increasingly willing to act on their views. 51% of consumers surveyed in 14 countries in 2011 say they’d reward responsible companies by choosing to buy their products; 53% say they’d pay a 10% premium for a product produced in a responsible way; and 44% say they’d punish irresponsible companies, according to Havas Media.”